Austin F. Cline is the founder and CEO of ASUN Digital, a B2B marketing agency.

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Market, Message, Media

Whether they realize it or not, companies market themselves every day. Through paid advertising, branding or customer service, your company forges its identity through every interaction with a customer. Truth is, most companies never invest the time or resources required to actually know and understand their market. As a result, they fail to grow and prosper. In our recent post, “Everybody Markets, Few Connect” we explore the must-have parts of

Programmatic Display 101

If you’re you’re ready to expand beyond the Google Ads network and dip your toes into more advanced platforms, you’ve probably begun researching programmatic display platforms. If you’re feeling confused and overwhelmed, don’t worry; programmatic display isn’t as complicated as it seems. Put simply, programmatic display advertising is a digital advertising process that uses algorithms powered by advanced software to automate the buying, selling and optimization of online display advertisements

How to Create an SEO Strategy

Ever wondered why some websites consistently rank above others? SEO is more important now than ever. Google’s organic search results still provide way more traffic If you’re new or struggling with SEO, follow our guide to creating an SEO content plan that will help you rank. Read More: https://asundigital.com/how-to-create-an-seo-plan-for-your-new-website-4-simple-steps/

What Makes a Great Website?

Trends may ebb and flow, but there are a few fundamental pillars of great websites that don’t change. Many businesses feel the need to chase after new tools, faster frameworks, and the latest bells and whistles. In reality, businesses can avoid costly, frequent optimizations and ensure their website’s success by focusing on three strategic elements: (1) customer-centered design, (2) clarity, and (3) consistency. Read more here: https://asundigital.com/three-pillars-of-a-successful-website/

How to Make Your WordPress Website ADA Compliant

I love to travel. We recently visited the beautiful country of Argentina 🇦🇷Because I’m a native South American, many people assumed I speak Spanish based on how I look, but sadly, I don’t. I’m not sure who was more confused… me by the long strings of Spanish the locals would rattle off to me, or them by my confused stares when I had no clue what they tried to tell me!